The new Antica Sartoria project dedicated to retailers

A story spanning more than twenty years, which has seen Positano beachwear exported all over the world. A story of passion that was born from pure intuition and many shared visions, on the one hand in the wake of a clear-headed entrepreneurial spirit and on the other hand from the passion of Giacomo, a Positano-based stylist and multifaceted, successful collection designer.

Antica Sartoria's beachwear has found new inspiration to best express its vision. It is not just a commercial story, but years of experience in beauty, closely linked to the stylistic mood of typical Positano fashion, a symbol of elegance and luxury with light and airy fabrics, perfect for sea breezes.

 

The beach and its unique fashion mood: Giacomo Cinque's flair

The new collections, under the sign of the past history, have always been able to interpret the desires of women and men who populate the renowned Mediterranean beaches, starting from the Amalfi Coast, the Divine , admired throughout the world. Giacomo Cinque has adapted his concept, in perfect Positano style, also to children's fashion. One of the peculiarities of Antica Sartoria Positano , now also in exclusive B2B distribution, is the possibility of dressing the entire family with sets of suits, each one in pendant for women, men and children.

A riot of strong colours, up to the bright white

A beachwear fashion that often follows the energetic boho chic lines, reinterpreted with the textures of the best fabrics of millenary tradition and craftsmanship in the world. Full lace or combined with natural cotton, with the beautiful expressions of macramé and Sangallo: the offer of Antica Sartoria inaugurates a chic style to dress on days at the beach and on memorable summer evenings.

Handwork does not involve industrial processes, the designs of all the garments derive from a pure creative operation that does not use computers , CAD software or printing, they are composed exclusively under the inspiration of manual and meticulous embroidery .

This is why all Antica Sartoria Positano garments,They are unique and never mass-produced. Each garment is absolutely unrepeatable and is created based on the artisanal ability that moves the embroiderer’s hand. Giacomo Cinque, son of the Positano area, representative and ambassador of the style of its beachwear, known throughout the world, wanted to sublimate those graceful models even more by handing them over to a truly exemplary artisan weaving. In fact, each Antica Sartoria Positano garment is an example born and embroidered as unique in the world.

From this local reality, a cornerstone of commercial distribution in Italy,
Antica Sartoria Positano begins its journey in close contact with retailers.

It brings the beauty of Positano everywhere, with its traditions and its ancient tailoring.

A mission, open to the world, to spread one message above all: it is always necessary to experience the warmth of our Mediterranean, everywhere and in everyone’s life, by wearing that concept, by carrying those emotions on one's skin.

Antica Sartoria Positano ultimately offers a solid dream: it brings back to life the distinct summer life of the Divine Coast and the Mediterranean in the habits and customs of the vacation period,
so that it truly reaches every beach in the world, in every place where the sea incessantly laps the shores.

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